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So your website needs to show up on Google? You’re ready to conquer the search results. But wait — who’s going to actually do that for you? Hiring someone for SEO can feel like finding a wizard to decode a spellbook. But don’t worry. Let’s break it down, step by step, and make it super easy (and even a little fun).
Before you bring someone on board, you need to have a basic understanding of SEO. It stands for Search Engine Optimization. It’s all about making your website rank higher on Google.
SEO involves:
Think of SEO as working out for your website. It takes time, effort, and consistency.
Not all SEO pros are the same. Some are great at technical stuff. Others can write killer blog posts. Some are strategists who map out the big picture.
Ask yourself:
This will help you find the right kind of expert.
Now that you know what you need, where do you look?
This is like dating. You want someone who “gets” you — and your site.
When you find someone promising, time to chat. Don’t just ask, “Can you do SEO?” That’s like asking a chef, “Can you cook?”
Instead, ask:
Watch out for red flags. If they promise you the #1 spot on Google tomorrow… run. Fast.
Everyone says they’re great. But what matters is what others say. Ask for:
If they’ve helped someone get from “meh” to “wow,” they might do the same for you.
Before you sign a 12-month contract… test them out! Start with a small project like:
If they deliver quality work (and explain things clearly), you’re on the right path.
SEO isn’t one-and-done. It’s a marathon. So you need someone who keeps you in the loop.
Great SEO pros send:
If they disappear or speak in jargon soup, it’s not a match.
You’re hiring someone to grow your online presence. But growth looks different for everyone.
Make sure you both agree on:
The more aligned you are, the smoother your SEO journey will be.
Hiring an SEO pro doesn’t have to be scary. Just treat it like putting together a dream team. Know what you want. Ask smart questions. And trust your gut.
Soon, your website won’t just exist — it’ll shine on page one.
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