When thinking about great social media campaigns that raked in thousands of clicks and views, most people would assume that they came as a product of B2C (business-to-consumer) companies. However, that doesn’t mean that B2B companies do not exist or invest efforts into social media campaigns. It’s just that they are in the minority. On …
Hotjar is a popular behavior analytics tool that helps website owners and marketers understand how their visitors behave when scrolling through the website. You can get feedback and insights through tools like heatmaps, session recordings, and surveys. The tool works well with Google Analytics as it gives you access to some data you cannot get …
There is nothing worse than staring at a blank page trying to figure out how to start an article. When you work as a copywriter, this is very important since time is money, literally, in this case. So, by improving yourself and your copywritng skills, you will produce more content. If you are trying to …
Shopify is one of the leading eCommerce platforms of today’s world with many tools to integrate with. Many business owners chose to use it as they believe that it is not a very difficult platform to master. But, creating a store with basic features will most likely lead to ‘basic’ results. On top of that, …
If you are already deep in the WordPress world, you know the importance of SEO. For those newer to the game, SEO is and will be your best friend through it all. SEO stands for Search engine optimization, but what does it do? It helps your site rank higher on search engines like Google. The …
Most online businesses (eCommerce) and websites that use third-party add-ons are required to provide their users with various privacy policies and this is why you’ll need a service like iubenda to help out. It can help your websites become more trusted by introducing privacy and compliance programs. If you are looking to make your site …
In today´s article, we will be talking about audio/video content, what it does for your website and its importance. We will also give you a few tools that help you create the best possible content, even add audio to video. Videos are one of the most used content formats for websites, and it is well …
Running an e-commerce store or an online business is tough. There is a lot of competition between different sites, both among small businesses and giants like Amazon. Everyone is competing for customers, their attention, and their clicks. The race to get the number 1 spot on Google is often a photo-finish, and this can take …